E-commerce Books for Fall 2021


  1. Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success by Gary Vaynerchuk

In “Twelve and a Half,” marketing guru and serial entrepreneur Gary Vaynerchuk explores the 12 essential emotional skills that are integral to business and life. Emotional “soft” skills will accelerate business success and are a requirement for ha

ppiness. Develop these traits in yourself, through practical real-world exercises. Learn to spot and strengthen the weak areas of your emotional intelligence. 

Kindle $14.99; Hardcover $20.99.

2. Everyone Is an “Influencer”: Building a Brand by Engaging the People Who Matter Most by Kelly Keenan

“Everyone Is an ‘Influencer’” helps identify your brand’s inspirational aspects and hone your authentic story. Learn to find the people who think like you, value what you value, and are ready to join in the celebration of the story of your brand. Access practical strategies to create and strengthen lifelong relationships with your team and customers. 

Hardcover $26.95.

3. UnReceptive: A Better Way to Sell, Lead, and Influence by Tom Stanfill

“UnReceptive” puts forward the notion that the receptibility of the audience is far more important than the message. Learn to convert even the most disinterested prospects into customers. Eliminate resistance and make selling easy and enjoyable. Overcome receptivity barriers, and adopt the operating system used by the most persuasive and influential people.

Kindle $14.99; Hardcover $24.99.

4. An Audience of One: Drive Superior Results by Making the Radical Shift from Mass Marketing to One-to-One Marketing by Jamie Turner and Chuck Moxley

“An Audience of One” examines the new strategy of one-on-one marketing to generate meaningful conversations with prospects. Explore personalized marketing correctly, addressing consumer concerns on privacy to ensure your brand’s success. 

Kindle $21.49; Hardcover $28.00.


“Renegade Marketing” outlines a 12-step formula to simplify B2B marketing and build an unbeatable brand. Learn to identify your brand’s purpose (in eight words or fewer), build your team and its identity, assemble marketing plans that engage and attract, and drive perpetual growth by creating a culture with metrics, marketing technology, and experimentation.

Paperback $19.95.


“The Post-Pandemic Business Playbook” provides guidance for how businesses should adapt to the world’s new reality. Get a better understanding of why customer behavior has changed, and use the book’s insights to succeed in the post-pandemic future. 
Hardcover $84.99.


“Chief Inspiration Officer” is a guide filled with stories, strategies, and techniques to achieve your leadership vision. Discover how to inspire yourself to inspire others. Guide your team to its full potential. Learn to communicate with confidence and ease, and create a microculture that thrives no matter the challenges. 
Hardcover $24.95.

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.
You need to agree with the terms to proceed

Latest Posts

Share Now